Each season, style icon, David Beckham select his favourite pieces from the Modern Essentials menswear collection at H&M, creating a wardrobe of updated staples and new classics that men can rely on throughout the whole season.
The campaign highlights David's role as a style leader to millions of men around the world. For David, it's about mixing the traditions of menswear with fresh ideas that move menswear forward.
David has shot his latest campaign for the launch of the spring 2016 Modern Essentials selected by David Beckham collection. The commercial was shot on the streets of Lisbon, where David realizes that everyone (yes, EVERYONE, including ladies, kids, baby and even dogs) wants to dress just like him. Check it out below, it's quite funny.
The Spring 2016 Modern Essentials selected by David Beckham collection will be available in two drops - February 18 and March 10, in all H&M stores that carry menswear.
Take a look at some of David favourite pieces below. You guys like?
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