Tiny Billboards made of LEGO

Bet you haven't seen anything like this - the tiniest billboards ever - made of LEGO!! Very neat and what a fun idea. Created by agency DLKW Lowe.

To promote the LEGOLAND Windsor resort in England, tiny billboards made of LEGO were created and installed all over London.

They were 12 inches in height. And to interact with the public, it was encouraged that passersby tweet photos of the boards with the hashtag #legolandminibreaks if they spotted one.